Activation Type: Digital Content Creation
Roles & Responsibilities: Creative Oversight, Production, Partner/Budget Management
Timeline: 10 weeks
Visual Language, Branding, and Digital asset work for MediaLink’s presence at CES 2024. We partnered with one of my favorite clients to create their visual identity for their activation at CES 2024. We started completely from scratch, creating multiple identities and blending together the elements that stood out. I led the creative direction and asset creation along with client comms and strategy.